I Turn E-Commerce Founders Into CEOs
Fractional COO with 10+ years leading growing e-commerce brands.
Six Growth Barriers Keeping Founders Stuck
Everything Runs Through You
You handle every decision, big and small. The business stops when you stop.
Agency Chaos
Your Facebook ads team doesn't talk to your email team. Performance is unclear and budgets are wasted.
Hit a Growth Ceiling
You've reached a plateau. More ads and more products aren't breaking through to the next level.
Hiring Isn't Working
You keep hiring but new team members can't meet your standards. Quality help feels impossible to find.
Fuzzy Financials
You know total revenue but can't tell which products, channels, or campaigns actually make money.
Key Man Risk
Your business isn't attractive to buyers because everything depends on you personally.
What got you here, won't get you there...
Building an e-commerce business is hard.
You've been holding it together with Slack messages, spreadsheets, and sheer determination. Your hustle and brute force got you to $1M+, but you know you'll never reach $10M+ without getting a handle on your business.
What's missing is an operating system that lets your business do its best work, your team thrive, and you get back to being the visionary CEO.
I've been where you are. I've helped three different brands reach Inc 5000 status by building the operational foundation that scales. I've led teams with over $50M+ in ad spend and seen what works (and what breaks) as companies grow.
You don't need another marketing guru or growth hacker. You need an experienced COO who's built the systems that turn chaotic e-commerce brands into scalable, sellable businesses.
Ready to make that transformation?
Services Designed for E-Commerce Growth
$6K-12K/month
Take over day-to-day operations so you become the CEO
Weekly oversight and team management. Financial visibility and P&L ownership. Process optimization and delegation systems. Marketing agency coordination and accountability.
$3,500/month
Oversee all marketing channels and agencies for maximum ROI
Manage ad agencies, email teams, CRO specialists. Cross-channel performance tracking and optimization. Creative workflow and asset management. Marketing team alignment and accountability.
Starting at $2,500/month
Coaching to build systems without the full COO commitment
Monthly strategic guidance and implementation support. Team structure and hiring roadmaps. Process documentation and SOP development. Growth bottleneck identification and solutions.
$2K-5K/project
48-hour technical implementations that usually take weeks
TikTok Shop, Facebook Business Manager, Google Ads setup. Shopify optimization and conversion tracking. Marketing automation and CRM integration. Business intelligence and reporting automation.
How I Work With E-Commerce Brands
1. Diagnose
Most founders think they know what's broken. I dig deeper to find the actual bottlenecks holding you back - often it's not what you expect.
2. Design
No two businesses are the same. Whether you need automated financial reporting, sales trend analysis, or inventory management systems - I design solutions that fit your specific operations.
3. Implement
I don't just give you a report. I build the databases, set up the platforms, create the workflows. You get working solutions, not homework.
4. Empower
Everything I build is designed for your team to own and improve. The goal is making you less dependent on me, not more.
What My Clients Say
" While working with Deacon my agency scaled to over 50 people, was recognized by Inc. 5000 for growth, and I took my first vacation in 5+ years! "
Ralph Burns
Agency Founder & CEO
" I hired Deacon to help me navigate the path to $10,000,000. I can' tell you how immensely he has impacted my business! "
Evan Van Auken
E-Commerce Founder & CEO
" Deacon deeply understands Operations the way that I deeply understand my zone of operations. I now it's a no-brainer that you're going to get tremendous value from working with Deacon. "
Rishi Rawat
Agency Founder & CEO
" Deacon helped me discover a few simple tweaks that helped me increase cash flow AND simplify my operations. Amazing! "
Tom Saguto
Founder
" For anyone that needs help solving tough organizational growth or marketing operations challenges I highly recommend Deacon Bradley's programs. "
Ian Lenny
Co-Founder & COO
Your Plan for Scalable Operations
Step 1: Fill Out the Form
Tell us about your business, current challenges, and growth goals. Takes 5 minutes and helps us prepare for our conversation.
Step 2: 30-Minute Discovery Call
We'll discuss your specific situation, identify the biggest opportunities, and determine if we're a good fit to work together.
Step 3: Join the Right Program
Choose the service level that fits your needs and budget. Start building the systems that will scale your business.
Current Portfolio
Dr. Barry's
Partner & COO
Successful acquisition and integration. E-commerce brand providing holistic health supplements based on herbal remedies. Built operational systems for sustainable growth.
Alpha Dog Nutrition
Fractional COO
Inc. 5000 company providing premium, all-natural supplements for active dog breeds. Operational leadership and efficiency systems driving profitable growth.
Daybreak Nutrition
Fractional COO
Inc. 5000 company providing high-quality, all-natural pet supplements. Growth operations and financial management systems implementation.
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